Privacy Policy

You can contact our company data protection officer at [email protected] or by post via our postal address. In the latter case, please label the envelope “Data Protection Officer”.

a) When you visit the website
When you visit our website www.realtech.com, the browser used on your device automatically sends information to the server of our website. This information is temporarily stored in a so-called log file for 8 weeks.

Processed data:

• IP address of the requesting computer,
• date and time of access,
• name and URL of the retrieved file,
• referrer URL,
• browser type, operating system,
• name of access provider.

We process the data for the following purposes:

• Website stability and security
• Fehler‑ und Missbrauchserkennung
• Technical administration

The legal basis for data processing is Art. 6 para. 1 sentence 1 lit. f GDPR.

Storage period:
Log files are deleted after no more than 8 weeks.

b) When using our contact form
When you use our contact form, we process your information to handle your inquiry.

• Required field: Email address
• Legal basis: Art. 6 para. 1 sentence 1 lit. a GDPR (consent).

The personal data collected by us for the use of the contact form will be automatically deleted after your enquiry has been dealt with.

c) Data processing in the company
We process personal data based on the data protection regulations of the General Data Protection Regulation (GDPR) as well as the Federal Data Protection Act (BDSG) and the State Data Protection Act of Baden-Württemberg (LDSG). The data of the following groups of persons are processed by the respective responsible persons in the company for the fulfilment of tasks. In detail, this means:

• Customer data is processed for the execution and support of the contractual relationship or the pre-contractual relationship as well as for contact enquiries and communication based on Art. 6 para. 1 sentence 1 letter b) GDPR and Art. 6 para. 1 sentence 1 letter c) GDPR.
• Personal data of our suppliers and service providers as well as their employees are processed for the initiation and execution of our contractual relationships based on Art. 6 para. 1 sentence 1 letter b) GDPR and Art. 6 para. 1 sentence 1 letter c) GDPR.
• Employee data is stored for the establishment, implementation and termination of employment relationships (Art. 88 GDPR, Section 26 BDSG).
• Applicant data is stored for the purpose of carrying out the application process and deciding on the establishment of an employment relationship (Art. 88 GDPR, Section 26 BDSG). Documents of unsuccessful applicants will be deleted four months after the end of the application process (see also Data Protection Information for Applicants and Interested Persons (f/m/d); currently only available in German, coming in English soon).

The personal data stored by us will be deleted in accordance with legal requirements. We delete the data as soon as it is no longer required for the purpose of processing, consent has been revoked or other authorisations no longer apply.
Data that must still be stored, e.g. for commercial or tax law reasons, or whose storage is still required for the assertion, exercise or defence of legal claims, will be deleted as soon as this is no longer the case.

We use the service “Cloudflare”. The provider is Cloudflare Inc, 665 3rd St. #200, San Francisco, CA 94107, USA.

Cloudflare offers a globally distributed content delivery network (CDN) with DNS services.

Data traffic between your browser and our website is routed through Cloudflare’s network. This serves to deliver our content more quickly and to protect against attacks from the internet (e.g., DDoS attacks).

In doing so, Cloudflare processes the following personal data in particular:

• IP address
• Date and time of the request
• Referrer URL
• Browser and operating system used
• Content requested

Cloudflare may set technically necessary cookies that serve exclusively to ensure the security and stable provision of our website. These are not used for analytical or advertising purposes.

Processing is based on our legitimate interest pursuant to Art. 6(1)(f) GDPR in the secure, fast, and reliable provision of our online services.

We have entered into a Data Processing Agreement (DPA) with Cloudflare pursuant to Art. 28 GDPR. The transfer of personal data to the United States is based on the currently applicable EU Standard Contractual Clauses as well as Cloudflare Inc.’s certification under the EU-U.S. Data Privacy Framework (EU-U.S. DPF), which ensures an adequate level of data protection.

For more information on data protection at Cloudflare, please visit: https://www.cloudflare.com/de-de/privacypolicy/

Our website is hosted by our processor “HostPress”, HostPress GmbH, Bahnhofstr. 34, 66571 Eppelborn, Germany.

Connection data is processed for the purpose of providing and delivering the website. For the sole purpose of delivering and providing the website, the data is not stored beyond the call.

The legal basis for data processing is the legitimate interest (absolute technical necessity for the provision and delivery of the “website” service expressly requested by you by calling it up) in accordance with Art. 6 Para. 1 lit. f GDPR.

To operate the website, the connection data and other personal data are also processed as part of various other functions and services. Detailed information on this is provided in this privacy policy for the individual functions and services.

We have concluded a corresponding contract for order processing with the company HostPress. The HostPress servers are located exclusively in Germany: https://www.hostpress.de/en/datacenters. You can find HostPress’s data protection information here: https://www.hostpress.de/en/privacy-policy.

We use cookies on our website. These are small files that your browser automatically creates and that are stored on your end device (laptop, tablet, smartphone, etc.) when you visit our website. Cookies do not cause any damage to your end device and do not contain any viruses, Trojans or other malware. Information is stored in the cookie that results in each case in connection with the specific end device used. However, this does not mean that we obtain direct knowledge of your identity. On the one hand, the use of cookies serves to make the use of our website more pleasant for you.

We use so-called session cookies to recognize that you have already visited individual pages of our website. These are automatically deleted after you leave our website.

In addition, we also use temporary cookies to optimize user-friendliness, which are stored on your end device for a specified period. If you visit our website again to use our services, it is automatically recognized that you have already visited us and which entries and settings you have made so that you do not have to enter them again.

On the other hand, we use cookies to statistically record the use of our website and to evaluate it for the purpose of optimizing our offer for you (see section 5). These cookies enable us to automatically recognize that you have already visited our website when you visit it again. These cookies are automatically deleted after a defined period.

The data processed by cookies are necessary for the purposes mentioned to protect our legitimate interests and those of third parties in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR.

Most browsers accept cookies automatically. However, you can configure your browser so that no cookies are stored on your computer, or a message always appears before a new cookie is created. However, completely deactivating cookies may mean that you cannot use all the functions of our website.

View/adjust/revoke your made Privacy Settings

Tracking tools

The tracking measures listed below and used by us are carried out based on Art. 6 para. 1 sentence 1 lit. f GDPR. With the tracking measures used, we want to ensure a needs-based design and the continuous optimisation of our website. On the other hand, we use the tracking measures to statistically record the use of our website and to evaluate it for the purpose of optimising our offer for you. These interests are to be regarded as legitimate within the meaning of the provision. The respective data processing purposes and data categories can be found in the corresponding tracking tools.

a) HubSpot Marketing Automation
We use the inbound marketing tool “HubSpot” on our website, which is provided by HubSpot Inc, 25 First Street, 2nd Floor, Cambridge, MA 02141 United States. HubSpot is a software company from the USA with a branch in Ireland. Contact: HubSpot, 2nd Floor 30 North Wall Quay, Dublin 1, Ireland, Phone: +353 1 5187500 HubSpot is a web-based all-in-one marketing software for the realisation and control of inbound marketing. It helps us to arouse your interest in our products. The central element of HubSpot is the user-related personal profiles. A personal contact is created within HubSpot as soon as a previously anonymous website visitor fills out a HubSpot form. At this moment, a contact is created based on your e-mail address. You will only be contacted if you explicitly confirm that you wish to be contacted. HubSpot uses so-called “web beacons” and cookies, which are stored on the user’s computer.

Which persons’ data is stored?

• Data from interested persons
• Customer data

Which personal data is collected?

• Title, name, e-mail address, company, telephone, address
• Browser type/version
• Operating system used
• Referrer URL (the previously visited page)
• Host name of the accessing computer (IP address)
• Time of the server request
• Region

Intended use

• E-mail marketing
• Automated e-mail campaigns
• Tracking of e-mail activities and website
• Internal evaluation system for customer interest (scoring with manual corrections, e.g. customer/partner status)
• Tracking of lead source (e.g. adverts on Google)
• Information (target group-specific) about events, solutions, products, services, etc. from REALTECH by e-mail

This information and the content of our website are stored on the servers of our software partner HubSpot. It can be used by us to contact visitors to our website and to determine which of our company’s services are of interest to them. All information we collect is subject to this privacy policy. We use all information collected exclusively to optimise our marketing measures. In this context, we would like to point out that cookies are used on HubSpot’s websites and therefore personal data is processed by HubSpot, its partners and the service providers used (e.g. Google Analytics). We have no influence on this data collection. The transfer of personal data to the United States is based on the current EU Standard Contractual Clauses. Furthermore, HubSpot is certified under the EU-U.S. Data Privacy Framework (EU-U.S. DPF) and is subject to TRUSTe’s Privacy Seal as well as the U.S.-Swiss Safe Harbor Framework.

• More information about HubSpot’s privacy policy
• More information from HubSpot regarding EU data protection regulations
• More information on the cookies used by HubSpot can be under: https://knowledge.hubspot.com/privacy-and-consent/what-cookies-does-hubspot-set-in-a-visitor-s-browser
• More information on the AVV agreement: https://legal.hubspot.com/de/dpa
• More information on GDPR-compliant data erasure: https://knowledge.hubspot.com/de/articles/kcs_article/contacts/how-do-i-perform-a-gdpr- compliant-delete-in-hubspot

If you generally do not want HubSpot to collect data, you can prevent the storage of cookies at any time by changing your browser settings accordingly (HubSpot opt-out link)

b) etracker
The provider of this website uses the services of etracker GmbH from Hamburg, Germany (www.etracker.com) to analyze usage data. We do not use cookies for web analysis by default. If we use analysis and optimisation cookies, we will obtain your explicit consent separately in advance. If this is the case and you give your consent, cookies are used to enable a statistical analysis of the reach of this website, a measurement of the success of our online marketing measures and test procedures, e.g. to test and optimise different versions of our online offering or its components. Cookies are small text files that are stored by the Internet browser on the user’s end device. etracker cookies do not contain any information that enables a user to be identified.

The data generated with etracker is processed and stored by etracker on behalf of the provider of this website exclusively in Germany and is therefore subject to the strict German and European data protection laws and standards. etracker has been independently audited and certified in this respect and has been awarded the data protection seal ePrivacyseal EU.

Legal basis:

• Without cookies: Article 6 para. 1 lit. f of the GDPR
• With cookies: Article 6 para. 1 lit. a of the GDPR

IP addresses will be anonymized.

You can object to the data processing described above at any time by clicking on the slider. The objection has no detrimental consequences. If no slider is displayed, data collection has already been prevented by other blocking measures.

Further information on data protection at etracker can be found here.

On our website, we use so-called social plugins from the social networks Facebook (Meta), X (formerly Twitter), Xing, LinkedIn, and YouTube in accordance with Article 6para 1 lit.a of the GDPR only after obtaining active consent (two-click method).

No data will be transferred automatically without your approval.

You have:

• Right to information
  You can request information about your personal data that we process in accordance with Art. 15 GDPR.
• Right to correction
  If the information concerning you is not (or no longer) correct, you can request a correction in accordance with Art. 16 GDPR. If your data is incomplete, you can request that it be completed.
• Right to deletion
  You may request the deletion of your personal data in accordance with Art. 17 GDPR, unless the processing is necessary for compliance with a legal obligation, for reasons of public interest or for the establishment, exercise or defence of legal claims.
• Right to restriction of processing
  In accordance with Art. 18 GDPR, you have the right to request that the processing of your personal data be restricted.
• Right to objection of processing
  Pursuant to Art. 21 (1) GDPR, you have the right to object, on grounds relating to your situation, at any time to processing of your personal data which is based on point (f) of Article 6 (1) GDPR. The controller will then no longer process the personal data unless the controller demonstrates compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject or for the establishment, exercise or defence of legal claims. The collection of data for the provision of the website and the storage of log files are mandatory for the operation of the website.
• Right of complaint
  If you believe that the processing of your personal data violates data protection law, you have the right to complain with a data protection supervisory authority of your choice in accordance with Art. 77 (1) GDPR. This also includes the data protection supervisory authority responsible for the controller:
  The State Commissioner for Data Protection and Freedom of Information Baden-Wuerttemberg (website available in German only).
• Right to data portability
  If the requirements of Art. 20 GDPR are met, you have the right to have data, that we process automatically based on your consent or in fulfilment of a contract, handed over to yourself or to third parties.
• Right to withdraw consent
  In accordance with Art. 7 (3) GDPR, you have the right to withdraw your consent to us at any time. The consequence of this is that we may no longer continue the data processing that was based on this consent in the future. If you wish to exercise your right of withdrawing or objection, simply send an e-mail to [email protected].

When you visit our website, we use the widely used SSL (Secure Socket Layer) method in conjunction with the highest level of encryption supported by your browser. As a rule, this is 256-bit encryption. If your browser does not support 256-bit encryption, we use 128-bit v3 technology instead.

You can recognize whether an individual page of our website is transmitted in encrypted form by the closed display of the key or lock symbol in the lower status bar of your browser.

We also use suitable technical and organizational security measures to protect your data against accidental or intentional manipulation, partial or complete loss, destruction or unauthorized access by third parties. Our security measures are continuously improved in line with technological developments.

This privacy policy is currently valid and is dated April 2026. Due to the further development of our website and offers on it or due to changed legal or official requirements, it may become necessary to update this privacy policy from time to time. You can access the current privacy policy at any time on this website (www.realtech.com/privacy).

Previous version – Privacy Policy from 2024